Project: Visual Brand Sys­tem
Client: A11FL Den­ver Min­ers
Art Direc­tor: Steven Humphries

 

In Octo­ber 2013 I was asked to par­tic­i­pate in rebrand­ing teams for the A11FL. It’s a new foot­ball league get­ting off the ground in spring 2015. The min­ers brand sys­tem included the char­ac­ter, dis­play typog­ra­phy, and mono­gram. Up against tal­ented design­ers, this pro­posal was left on the cut­ting room floor. This sys­tem is up for grabs if you like to own it.